Open Pantry’s dashboard does not open on a chart. It opens on the work that is outstanding — how many orders are waiting to be picked, how many are awaiting dispatch and how many of those are late, how many deliveries have not been invoiced, and whether anything failed to reach your accounting system — each with a count, a dollar value and an age. Under that sit the order funnel, stock health, accounts receivable and what is moving.
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Orders running late are found out when the customer rings
Deliveries that were never invoiced surface at month end
A failed accounting sync sits unnoticed for a week
Nobody can say whether today is ahead of or behind last week
Four tiles at the top: requiring picking, awaiting dispatch, delivered but not invoiced, and accounting export. Each carries a count, the dollar value behind it and how old the oldest one is.
Six cumulative stages from confirmed through to invoiced, with today measured against the same weekday last week — so “34 confirmed” means something rather than being a number on its own.
Accounts receivable with its ageing, the value of deliveries not yet invoiced, and the state of your accounting export: how many synced, how many pending, how many failed and when the last sync ran.
Your fastest-growing and steepest-declining SKU, your biggest customer mover, top customers, revenue by product category, and the cross-sell gaps worth chasing.
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A count on its own is not information. Eighteen orders to pick is fine at 6am and a problem at 11am, and it matters a great deal whether those eighteen are worth six hundred dollars or six thousand. So every tile carries three things: how many, how much, and how old the oldest one is. The dispatch tile carries a fourth — how many of those orders are already running late.
The funnel shows the whole day’s work in six stages — confirmed, picked, packed, dispatched, delivered, invoiced — and compares each one with the same weekday a week ago, because Monday is not Friday and comparing them tells you nothing. The stages are cumulative: an order that is packed is still counted as picked. That sounds like a technicality, and it is the reason the funnel can never show you a later stage running ahead of an earlier one and leave you wondering which number to believe.
Three numbers decide whether a wholesale week was a good one, and none of them is revenue. What you are owed and how old it is. What you have delivered and not yet billed. And whether the invoices you did raise actually reached your accounting system. The dashboard puts all three on one screen, with the failed exports named individually and the reason attached, so a broken account code is a five-minute fix rather than a reconciliation at month end.
Underneath the operational view, the dashboard reads the trade itself: the SKU growing fastest and the one falling away, the customer whose spend has moved most, your top customers over the period, and how revenue splits across your product categories. Alongside them sit opportunities — customers buying one part of your range and not another, with the value of the gap attached. It is the difference between knowing what happened and knowing what to do about it.
Real gains suppliers report after moving ordering, fulfilment and invoicing onto Open Pantry.

M&J Chickens use Open Pantry to move ordering out of calls and messages and into one digital workflow — giving customers a smooth ordering experience and giving the team fewer errors and less admin.
“With Open Pantry, we launched our own fully branded ordering app — it’s helped us protect our customer base, move to digital ordering, and deliver a much better experience to our venues.”
Most wholesale dashboards are a spreadsheet somebody rebuilds on Monday from four exports. By the time it is finished it describes last week, it cannot tell you that nine orders are sitting in dispatch right now, and the person who built it is the only one who trusts it. A dashboard that reads the same records the warehouse is picking from does not need assembling and cannot be stale — and because it starts from what is outstanding rather than from what is finished, it is useful at six in the morning rather than at the end of the month.
What the day was actually worth, once cost of goods is taken out.
Explore →The stock levels and trigger points behind the dashboard’s low-stock count.
Explore →The picking and packing that moves orders through the funnel in the first place.
Explore →Join 600+ Australian suppliers running their ordering, fulfilment and invoicing on Open Pantry.
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